You might recallÂ the interview with editor Jeremie Ruby-Strauss thatÂ I posted back in May. Jeremie’s in the news again as Publishers MarketplaceÂ reportsÂ he recently signed upÂ Tucker Max’s new book for Simon Spotlight Entertainment.
The book, titled Assholes Finish First, is scheduled for release in January 2008. The Publishers Marketplace report does notÂ include any financial information, but on his blog, Max claims a $300,000 advance for the new work. That’s a huge jump from the $7,500 advance Max received for his first book, I Hope They Serve Beer In Hell. But sinceÂ thatÂ book was one of the surprisingly rare blog-turned-book success stories, then three hundred grandÂ might be about right.
How many news stories circulate about this or that blogger receiving a massive book deal and then the sales are humiliatingly low?Â For example, Ana Marie Cox reportedly receivedÂ more than two hundred grandÂ for Dog Days but the sales wereÂ rumored to be in the low thousands. Meanwhile, Gawker provides a run down of blogger deals.
At least Max earned his second bookÂ pile ‘o cash through the performance of his first book.