Da Vinci Code’s Secret of Success

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Arthur Spiegelman explains how, despite being ravaged by the critics, The Da Vinci Code became one of the best-selling novels of all time. Nick Owchar, deputy editor of the Los Angeles Times Book Review says that “my theory is that non-fiction sells better than fiction and this book has a heavy concentration of history and purported facts that people have taken to. It doesn’t read well as a novel but it reads well as an encyclopedia.”

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