When he was on Saturday Night Live, Norm MacDonald frequently referred to Germans and their love of David Hasselhoff. Seems that maybe the British share the adoration for the hirsute star. Publishers Marketplace reported that UK rights to Hasselhoff’s autobiography (written with Peter Thompson) covering his life on the beach and in the entertainment business. Also detailed are his battles with alcoholism, which explains that super-slo-mo running thing, and his wife’s tragic injuries sustained in a motorcycle accident. The deal was represented by Andrew Lownie at the Andrew Lownie Literary Agency and was sold to Hodder & Stoughton for publication in the fall of 2006.