Author: Scott McKenzie

BEA: Urinal Marketing

In most bathrooms, you see scribblings about phone numbers, who is skilled at what sexual technique, maybe a few drawings, even an occasional Zen koan or two. At BEA, you find determined marketing efforts. On Friday, I noticed that a business card for a literary PR firm was placed on the edge of a urinal. I thought maybe…

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BEA: I’m Not a Villian, Just a Lit Blogger!

Here’s a tip for you aspiring lit bloggers out there: publicists don’t usually wear dark suits, have ear pieces, or talk into their wrist. Most publishers hosted author signings in their booths on the convention floor. But some of the bigger autograph sessions were held in a centralized signing area, complete with rope lines to control traffic to-and-from more…

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And Today’s Theme Ingredient Is

Both Publishers Weekly and Publishers Marketplace reported that Food Network’s Iron Chef Masaharu Morimoto signed a book deal with DK Publishing. The book is currently scheduled for a September 2007 release. Undoubtedly, the editors will surprise Morimoto with the special theme subject, he’ll have an hour to write the manuscript, and he’ll stuff pages into a…

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More BEA Adventures Tomorrow

Check back tomorrow for my tales of celebrity signings, warnings from security, publisher parties, and an encounter at the L. Ron Hubbard booth.

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BEA: You’re Gonna Make Yourself Sick!

Books, books, books, books, books. Books! As far as the eye can see. I step off the escalator into an orgy of books. A Caligula-number of books. Just an absolute shitload of books, free!, waiting to be devoured. Gene Simmons and Wilt Chamberlin combined didn’t have as many groupies as I, a literary nobody, now have books! Remember Scrooge…

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